The Ube Tanker is the most popular fire engine in Metro Manila.

A relatively quiet and lazy afternoon was disturbed by the wailing sirens of firetrucks responding to a level 5 fire somewhere in Manila.

 

UBE Tanker, is one of the fire engines maintained and operated by Eng Bee Tin

The famous “UBE Tanker” when not in used

 

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As expected, the Ube Tanker (Purple Fire Engine) parked near our building is gearing for action. This fire truck is maintained by a private company and being commandeered by volunteer firemen who are either owners, employees or staffs of Eng Bee Tin, a known “hopia” and chinese deli factory in the Philippines, managed by Gerry Chua.

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The Ube Tanker, and the fleet of fire engines being managed by Eng Bee Tin is an example of corporate social responsibility in action. This practice, I think, is replicated by medium size companies and they work closely with local gov’t. for disaster response and other community service, like water rationing when normal services is disrupted by either maintenance/upgrading or acts of nature.

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This only shows that a company, regardless of size, can add value to their community.

 

 

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