Why I’m into social entrepreneurship? Because “I’m in the business of building people”.

Social Business and Social Entrepreneurship

Social Entrepreneurship

Yes-yes,  I am not a big player and I do not fit into the usual social entrepreneur stereotype who manages an enterprise that employs or directly benefits the marginalised or the poor. My biz is into learning events organising, corporate training and consulting  BUT our advocacies seek to influence change in the mindset of people that impacts their behaviour, online or offline, and affects their ability to create wealth and contribute to a humane society.


Social Business


Read:  11 Steps to Social Business

Likewise:   Filipino Entrepreneurs On Passion

There are two schools of thought for social business. The 1st is a social enterprise, operated for profit but objectives are similar to that of  a non-government organisation or foundation. The objective of the enterprise is to address social needs and improve quality of life. i.e. provide livelihood that’ll lead to poverty reduction. According to Yunus Social Business site

A SB (social business) is a non-dividend company created to solve a social problem. Like an NGO, it has a social mission, but like a business, it generates its own revenues to cover its costs.

The 2nd framework is similar to what  IBM is promoting, and that is the use of technology in general and social web in particular, to connect, engage and collaborate with clients, consumers, suppliers, employees and other stakeholders. One of the benefits for this is to generate market analytics that will serve as basis to enhance business operations.

Likewise:   Filipino Entrepreneurs On Hard Work


The Hybrid Me

As a person engaged in social business, my biz DNA is the fusion of old school values and information technology, And our philosophy is to add value whenever we have the opportunity to engage people in whatever intervention.



About the author

Sonnie is an experienced strategist for employer branding and communications; and people/ organization management and development.

He also received two awards, one for his advocacy on digital accountability, and another for the use of blog for mentoring.

He co-founded Blogwatch in 2009. Thru this initiative, bloggers voice were heard in convo involving national issues.

He co- founded LODI Inc. (Learning and Organization Development, Inc.) in 2018 as an offshoot to his year long #HRMentoring program.

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