CSR: Barrier Free Environment For The Handicapped And The Elderly

Update (10/18/07): An article about the same recognition was written by Princess Daisy Dominga entitled SM Innovations for the Handicapped was published by Philippine Daily Inquirer Sunday Biz on Oct. 14, 2007.

Being sensitive to the needs of persons with disabilities, breastfeeding moms, and the elderly, and building SM malls friendly to their condition has been one of the primary goals of SM Supermalls management. This effort has been recognized both here and abroad.

• On July 17, 2007, The Philippine Gov’t. awarded SM Supermalls the most Disabled Friendly Mall Award for 2007
• Japan International Cooperation Agency congratulates SM Supermalls for the effort to promote Non-Handicapping Environment In The Philippines.
• Asia Pacific Development Center On Disability invited SM Supermalls at the United Nations Convention Center in Bangkok to present its efforts as a private sector in promoting Non-Handicapping Environment In The Philippines.

This program is adding value to the traditional shopping and malling experience here in the Philippines and abroad.

Photo: The SM Logo is flashed at the giant screen of the UNITED NATIONS CONVENTION CENTER in Bangkok, Thailand as SCMC President Annie S. Garcia presented to the representatives of 19 countries SM’s effort in promoting accessibility in their business environment. All representatives were impressed by the effort of SM in making its malls elderly and disabled-friendly.

Photo and story was taken from the SM Supermall’s Intranet Site