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🏠 ‣ Articles ‣ Brand Management ‣ Personal Branding



Blogging to Vlogging, Used to be Simple, Now it’s Complicated

by Sonnie | Nov 30, 2022 | Blogging, Content Marketing, Daily Musing, Personal Branding, Salt and Light, Search Engine Marketing

Blogging used to be simple and fun, but when it evolved into vlogging, the lure of money and fame makes it complicated

Congrats PUP!

by Sonnie | Mar 17, 2016 | Do It Yourself, Personal Branding

According to the JobStreet.com findings, PUP graduates possess the most traits many companies look for in applicants– self driven with no self entitlement attitude.

Bloggers Professional Growth, Upward-Sideward or Oblique?

by Sonnie | Mar 3, 2016 | Blogging, Content Marketing, Digital Strategy, Personal Branding, PR ToolBox

Bloggers have three templates for growth– build the blog as a start-up, be a professional who blogs, or both.

Power Outfit and Social Business

by Sonnie | Nov 6, 2015 | Personal Branding

The importance of engagement appropriate outfit has been underscored because of the growing influence of self expression in our culture.

Content Marketing And Online Reputation

by Sonnie | Jun 9, 2014 | Blogging, Brand Management, Content Marketing, Do It Yourself, Online Reputation, Personal Branding, Social Good, Social/Mobile Computing

Online presence is the engine. Value adding contents is the fuel. Social media is the vehicle that will take you to your dream job

Revisiting My Thoughts On Personal Branding

by Sonnie | Jan 9, 2013 | Do It Yourself, Personal Branding, Talks

I believe on personal branding bec. on 2008, I became an Asst. Vice President. A head hunter discovered my blog via search engine, and my linkedIn profile.

My Biz Story Featured In MoneySense Magazine

by Sonnie | Oct 22, 2011 | Better Biz, Do It Yourself, Personal Branding, Social/Mobile Computing, Start Up Tips

I was flattered when asked to share my biz story. I hope those contemplating to plunge into the world of entrepreneurs will get some insights from my beginnings. Cheers and all glory to the Lord!  

Use About.Me To Enhance Your Professional Brand

by Sonnie | Dec 26, 2010 | Online Reputation, Personal Branding

In the absence of your own website, or professional blog, about.me is a good alternative to put your online persona under one page.

Personal Branding 2.0

by Sonnie | Sep 10, 2010 | Do It Yourself, Online Reputation, Personal Branding, PR ToolBox, Talks, Videos

Update: Revisiting my thoughts about Personal Branding   There are several tools that can enhance ones personal brand, but at the end of the day, despite the marketing efforts, we will be remembered not by our appearance, intelligence or skill, but by the...

Social Media And Personal Branding

by Sonnie | Mar 4, 2009 | Career Management, Personal Branding

Though we are not marketers by profession, we are brand managers of our own reputation. Social Media and Personal Branding are match.

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