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Home » Archives for Sonnie Santos » Page 11



A Brand In Transition Is Not A Brand In Crisis

by Sonnie Santos | Brand Management, Customer Care, Microsoft | 0 comments

We are living in an age where brand find ways to stand out. Brands practice social responsibility, innovate and go the extra mile.

Employees As Proof of the Employer Brand

by Sonnie Santos | Employer Branding, Reviews | 0 comments

Employer branding and selecting right employees to be brand ambassadors play a big role in sourcing for high value applicants and keeping good employees

A Blessed Christmas and Fantastic 2015!

by Sonnie Santos | Public Service | 0 comments

Sonnie here wishing everyone a blessed Christmas and Fantastic 2015. Enjoy but stay safe everyone!

Sign-up Page: Gender Sensitivity In The Workplace

by Sonnie Santos | Events | 0 comments

20th WSPH Learning EB: Gender Sensitivity In The Workplace
When: 12/6/14, 1PM
Where: Civil Service Commission
Speaker: Director Noreen Boots Gocon-Gragasin

Chair- Internal Gender and Development of CSC;
Member- National Gender and Development Resource Pool by the Philippine Commission on Women.

The Role of Schools and Parents In Raising Good Digital Citizens

by Sonnie Santos | Cyber Wellness Program, Cyber Wellness ToolBox, Digital Parenting | 0 comments

Cyber wellness education is what will bind parents and academic institutions towards a common goal to raise responsible citizens, both online and offline.

How To Lose A Privacy Violation Case

by Sonnie Santos | Cyber Wellness Program, Right to Privacy | 0 comments

We cannot afford protection to persons if they themselves did nothing to place the matter within the confines of their private zone- SC Justice Presbitero J. Velasco Jr.

The Mighty Heart Of NU Bulldogs

by Sonnie Santos | Coaching & Mentoring | 0 comments

From cellar dweller to a champion, from laughing stock to a respected brand. A new era for NU (National University) Bulldogs has come.

How Social Media Helped Me As Start Up Service Provider

by Sonnie Santos | Digital Strategy | 0 comments

I strategically use blog and social media for the balance of pull and push marketing.

The Best Time, I thought, To Quit My Job

by Sonnie Santos | Career Management, Personal Thoughts | 14 comments



A person working on his vision is a leader, else he becomes a manager to fulfill a leader’s vision – G. Goel

How To Avoid Failure

by Sonnie Santos | Do It Yourself, Personal Thoughts, Reviews, Start Up Tips | 0 comments

Past experiences and present opportunities are not coincidences, they are intertwined with your purpose. Find that purpose and you’ll know your future..

The Battle of Rallies

by Sonnie Santos | Personal Thoughts | 0 comments

I am also for “some” of the reforms of the current administration, and in fact praised them for a job well done on public works. But keeping them beyond 2016 is something that I find unacceptable.

Big Data and Data Privacy

by Sonnie Santos | Data Privacy, Right to Privacy | 14 comments

With the potential of big data and the benefits it can bring, are we willing to surrender our privacy?

Are We Better Off Now?

by Sonnie Santos | 2nd Look, Personal Thoughts | 0 comments

I was a sophomore student in HS when Benigno”Ninoy” Aquino jr. was shot and murdered at the tarmac of the Manila International Airport (NAIA 1), I was curious then why my folks and uncles are jittery.

Success Lessons from Jonathan Yabut

by Sonnie Santos | Do It Yourself, Reviews | 15 comments

What defines successful people is grit. The sustained passion and determination for a long period time.

How To Handle Workplace Bullying

by Sonnie Santos | Cyber Wellness ToolBox, HR ToolBox, Office Bullying, Office Politics, Talks | 15 comments

When facing an office bully, you need to hold your fire, until you have evaluated your situation, profiled your aggressor and covered your bases

Faced Off With Glenda

by Sonnie Santos | Personal Thoughts | 0 comments

I was awaken shortly after 3 o’clock in the morning by the sound of her arrival-  its loud and mad.

WorkPlace Bullying- Its About Time

by Sonnie Santos | Cyber Wellness ToolBox, Events, Learning EB | 0 comments

It’s about time to openly discuss incidents and effects of workplace bullying in the Philippines.

Social Media Day 2014

by Sonnie Santos | Digital Strategy, Social/Mobile Computing | 0 comments

A good marketing campaign will not only yield better sales, it’ll also generate positive PR that can attract sought after talents

HR Marketing and Employer Branding

by Sonnie Santos | Better Biz, Employer Branding, Talks | 3 comments

There is a need to recalibrate sourcing strategies, and about time for HR to learn a thing or two about marketing.

Copyright Infringement and Plagiarism in Training Circles

by Sonnie Santos | Do It Yourself, Guestings, Learning and Human Development, Talks | 0 comments

Here are the best practices to avoid Copyright Infringement and Plagiarism

Blogging is On The Rise Again

by Sonnie Santos | Better Biz, Blogging, Content Marketing, Digital Marketing, Do It Yourself, Social Web Marketing | 23 comments

With the renewed interest to blogging, it is ideal for seasoned bloggers to collaborate with new generation of bloggers to re-visit the value adding uses of blogs, to benefit not only the community but the blogger too.

Content Marketing And Online Reputation

by Sonnie Santos | Blogging, Brand Management, Content Marketing, Do It Yourself, Online Reputation, Personal Branding, Social Good, Social/Mobile Computing | 0 comments

Online presence is the engine. Value adding contents is the fuel. Social media is the vehicle that will take you to your dream job

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Hello there!



Step into the insights of an HR expert. This blog, awarded Best Corporate and Brand Blog (2015) and Best Advocacy Blog (2010), is penned by a Pillar of HR Awardee.

HR Pillar Pioneer Awardee, Sonnie Santos
Badges of ASKSonnie's Blog Awards

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