Blogging to Vlogging, Used to be Simple, Now it’s Complicated
Blogging used to be simple and fun, but when it evolved into vlogging, the lure of money and fame makes it complicated
Reaction: Schools that Produce Highest Paid Employees
The report provided valuable information of highest paid employees vis-a-vis the schools they graduate. But it’ll be more value adding if data is first classified per industry, before ranking the schools from highest paid and below. In this way, a better context is given to interpret and analyze the data.
Bloggers Professional Growth, Upward-Sideward or Oblique?
Bloggers have three templates for growth– build the blog as a start-up, be a professional who blogs, or both.
What People Managers and Marketers Can Learn from AlDub
I saw several criticisms on my timeline against AlDub, but I find it more prudent to learn some lessons on people management and marketing.
KFC Taps Christopher Sengseng For TV Ad
Remember Christopher Sengseng? The subject of a viral photo now has his own KFC TV commercial, thanks to social media.
Social Capital Is Good for People Management
Social capital is the goodwill that we invested to the community. This investment will yield favourable returns towards a positive public relations
A Brand In Transition Is Not A Brand In Crisis
We are living in an age where brand find ways to stand out. Brands practice social responsibility, innovate and go the extra mile.
Employees As Proof of the Employer Brand
Employer branding and selecting right employees to be brand ambassadors play a big role in sourcing for high value applicants and keeping good employees
HR Marketing and Employer Branding
There is a need to recalibrate sourcing strategies, and about time for HR to learn a thing or two about marketing.
Blogging is On The Rise Again
With the renewed interest to blogging, it is ideal for seasoned bloggers to collaborate with new generation of bloggers to re-visit the value adding uses of blogs, to benefit not only the community but the blogger too.
Content Marketing And Online Reputation
Online presence is the engine. Value adding contents is the fuel. Social media is the vehicle that will take you to your dream job
8 Reasons Why I’m Still Blogging
Eight reasons why I still blog, despite the social media boom.
Customer First Philosophy
We often read customer first policy in frames, but we rarely see this in action during difficult situation. But Krispy Kreme proved me wrong.
HR Marketing
With recent findings by NSCB of choosy job seekers, recruiters should exert more effort on HR Marketing.
Revisiting My Thoughts On Personal Branding
I believe on personal branding bec. on 2008, I became an Asst. Vice President. A head hunter discovered my blog via search engine, and my linkedIn profile.
Blog As Platform For Advocacy
Blogs are good platform to push for the advocacy we support. Blogs serve as the main source of content, social media serves as channel for promotion.
Buoyant Force: A Marketing and Customer Management Mantra
Since the core value of my consulting company is anchored on “spiritual intelligence” or the recognition of natural and spiritual laws, I will share with you my mantra on marketing and customer service. Though I am also a marketer, I am not...A Thin Line Separating Marketing From A Lie
Marketing can build a brand, it can give an illusion of success. But if a campaign is built on half truths, everything will fall a part.
How To Make The Right Connection
I often hear this in success talks, “it’s not only about you, it’s about the right connection, having access to the right people at the right time”
Use LinkedIn Companies [for Branding] To Attract High End Job Applicants
LinkedIn thru its Linkedin Companies is now offering company pages with the purpose of providing a platform for “job seekers to learn more about a company, it’s culture, products and services.
Use About.Me To Enhance Your Professional Brand
In the absence of your own website, or professional blog, about.me is a good alternative to put your online persona under one page.
How To Be Relevant In Social Web
There are many voices in social web and the internet, to be relevant, one must offer value adding options to life’s miseries.
