PCOO’s initiative to accredit social media publishers and bloggers is a welcome move. This, however, should not affect editorial independence.
As practicing Organization and Talent Strategist, allow me to share the competencies I will look for from a blogger applying for accreditation
There will be times in our life when we get ourselves in deep trouble, whether it’s our own doing or not. In times like these, we need to talk to someone.
Social Business is the strategic use of the internet, social and mobile apps by a company, to engage employees and clients.
Innovation is the ability of a product to address the complications brought about by society’s lust to accomplish and earn more
Bloggers have three paths to choose from– sideward, upward and diagonal. Which path is your cup of tea, and why?
Social responsibility refers to the global initiative to improve working condition and conformance to universal rights on labor standards.
The importance of engagement appropriate outfit has been underscored because of the growing influence of self expression in our culture.
I saw several criticisms on my timeline against AlDub, but I find it more prudent to learn some lessons on people management and marketing.
HR 3.0 is the fusion of the millennial culture, geo-economics and technology to the traditional HR silos.
Is the end of Lumia inevitable if Windows 10 flops as the doomsayers believe?
While the unit is still under warranty, Microsoft replaced my Lumia 1520 in two different occasions. A delightful way to keep this Windows Phone fan happy!
Remember Christopher Sengseng? The subject of a viral photo now has his own KFC TV commercial, thanks to social media.
Social capital is the goodwill that we invested to the community. This investment will yield favourable returns towards a positive public relations
We are living in an age where brand find ways to stand out. Brands practice social responsibility, innovate and go the extra mile.
Employer branding and selecting right employees to be brand ambassadors play a big role in sourcing for high value applicants and keeping good employees
I strategically use blog and social media for the balance of pull and push marketing.
A good marketing campaign will not only yield better sales, it’ll also generate positive PR that can attract sought after talents
With the renewed interest to blogging, it is ideal for seasoned bloggers to collaborate with new generation of bloggers to re-visit the value adding uses of blogs, to benefit not only the community but the blogger too.